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IMPACT OF REALITY TV SHOW ON THE ATTITUDE OF IGBENEDION UNIVERSITY STUDENTS (A case study of Big Brother Africa)

CHAPTER ONE
1.0     INTRODUCTION
1.1    BACKGROUND TO THE STUDY
Reality television is a genre of television programming that documents unscripted situations and actual occurrences, and often features a previously unknown cast. The genre often highlights personal drama and conflict to a much greater extent than other unscripted television such as documentary shows.
The genre has various standard tropes, such as reality TV confessionals used by cast members to express their thoughts, which often double as the shows' narration. In competition-based reality shows, a notable subset, there are other common elements such as one participant being eliminated per episode, a panel of judges, and the concept of immunity from elimination. (http://wikipedia.org/wiki/Reality_television)
The last decade certainly belongs to the genre of reality television and its striking rate of popularity among television audiences. Defining reality television has proven to be problematic, since reality television often blurs the line between fact and fiction, even though it claims to represent reality (Cavendar & Fishman 1998:3).
Many studies have focused on how television programmes that appear to be “real” (such as news and daytime dramas) alter the viewers’ perception of reality (or social reality). However, recently a new fad in television has surfaced and it appears to be taking over.
Reality television shows are overtaking the networks leaving behind an even bigger effect than that of regular television.
The researcher in this study sought to find the effects of reality television on the viewers’ perception of reality.
There are some programmes which are very helpful with lots of information for the viewers for example; on DSTV was Big Brother Africa show. As it is generally understood though, reality television has the following attributes:
·        The recording of events in the lives of individuals or groups
·        An attempt to simulate these real-life events by means of dramatized reconstruction
·        Packaging this material into an attractive programme with entertainment value that can be marketed on the strengths of its reality’ credentials (Kilborn1994:421)
Hill (2002:326) describes reality television as factual entertainment and further identifies three sub-genres of factual entertainment namely observation programmes, information programmes and programmes created for television. Observation programmes refer to documentaries about ordinary people in everyday places. Information programmes include
documentaries based on true stories that aim to tell viewers something, e.g. about medical emergencies and pets.
To this end, the researcher seeks to examine the perception of reality TV show on Igbenedion University students using Big Brother Africa as a case study
1.2    STATEMENT OF THE PROBLEM
The positive and negative effect of television on the behaviour of students attract the attention of so many intelligent people all over the world. 
Television been an audiovisual medium influence youth especially students on their day to day activities. It teaches moral and bad behaviours.
The research examines perception of reality TV show on Igbenedion University students using Big Brother Africa as a case study
1.3           OBJECTIVE OF THE STUDY
           i.        To examine the effects of Big Brother Africa television show on Igbenedion University Students.
         ii.        To know ways by which Big Brother Africa TV show has contributed to Academic and social culture value of Igbenedion  University students.
       iii.        To know if reality television programme has stimulate group discussion among students.
        iv.        To find out some of the negative effects of reality television show on students’ attitude and decision.
          v.        To examine whether exposure to reality television show enables students to address real life encounters. 
        vi.        To know how reality television show influence students behaviour.
      vii.        To find out if students imitate actions and reactions they see on television.
 1.4    RESEARCH QUESTIONS
           i.        What motivates viewers to participate actively in the reality programme Big Brother Africa?
         ii.        What gratifications do viewers expect to obtain when participating actively in Big Brother Africa?
       iii.        How frequently do viewers vote for characters in Big Brother Africa?
        iv.        How often do viewers watch Big Brother Africa?
          v.        Which interactive opportunities do viewers utilize?
        vi.        How does watching Big Brother Africa form part of the viewers’ daily activities?
      vii.        Do viewers discuss Big Brother Africa with friends/family?
     viii.        Do social and cultural influences affect the interpretation of messages as communicated by the programme Big Brother Africa?
1.5    SIGNIFICANCE OF THE STUDY
Parents: This study will show parents how to be responsible for the upbringing and training of their children instead of living such training to their peers, television, teacher and determine watching hour and programme exposure of their children.
Academic Scholars: Therefore, the findings of this research will serve as a good literature for both scholars and students of mass communication who might want to carry out similar or related research in the future.
Broadcast Media: Media houses will also learning how to schedule their programmes and know the nature of the programmes to be televised.
1.6    SCOPE OF THE STUDY
The scope of the study has been limited to Igbinedon University, Okada, Benin, Edo State with students in all the department.
Due to time factor, all students cannot be study in all and that is while is narrowed to Igbinedon university.
1.7 LIMITATION OF THE STUDY
 Wide research of this nature cannot be carried out without some constrains, this constrains pose a lot of limitations to this work.
Time: Duration for the research work is relative1y short while stress emanated from other academic activities is also another constrain.
Material: Little materials are also available because the work is relatively new.
Financial: Financial constrain poses another challenges as most of information are gathered through newspapers.

                                      

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