ABSTRACT
The research is geared towards examining the
perception of Igbenedion University Students on Big Brother Africa reality
show. It is very clear that most of the reality shows like “Big Brother Africa”
“Who wants to be a Millionaire” and host of others influence the action,
reaction and behaviours of the viewers. It helps the viewers to mode their real
life activities. Although, it is argued that some of the reality show at time
send wrong signals to the viewers especially the adolescent if the programme
involve lots of drug, illicit sex, violence and others. The researcher adopted
survey research method to elicit data from the respondents within Igbenedion
University Students. It is recommended that television organizations should as
a matter of fact create more decent educative and entertainment programmes
(reality shows) that will continue to promote the educational values and
enhance cultural norms of Nigeria society.