Abstract The research examines the influence of billboard advertisement in promoting Dark and Lovely Hair Relaxer on pedestrians in La...
Showing posts with label billboard campaign. Show all posts
Showing posts with label billboard campaign. Show all posts
IMPACT OF BILLBOARD ADVERTISEMENT ON PRODUCT PROMOTION, A CASE STUDY OF 7UP BOTTLING COMPANY.
ABSTRACT The study examined the impact of billboard advertising on product promotion, a case study of 7up bottling company. Advertisin...
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CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY For broadcast organizations to make money and to survive in the long run, the...
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