ABSTRACT
The research is thrust to examine the influence of
Nollywood dressing on the dressing pattern of students in Nigeria tertiary
institution using Lagos State University students,
Ojo, Lagos State. The primary motive of carrying out this research is to know
the extent at which Nollywood movies have affected the dressing pattern of
youth in our society. Without mincing words, Nollywood has falling in promoting
Nigeria values and dignity by throwing decency away in showcasing indecent scenes. Survey research method was adopted
coupled with questionnaires were administered to the selected respondents of
373 while 360 copies of questionnaires were returned and analysed. Respondents
were picked using simple random sampling method (probability). The data
collected were analysed and interpreted using frequency and percentage method.
Promotion of our rich cultural heritage and social cultural value of Nigeria is
a core objective of Nigeria Movies in order to resist Western influx but today
the opposite is the case as semi-porn scenes now a common thing on our
Nollywood. It is of note that the imitation of Nollywood pattern of dress has
led to indecent dressing and decline in Nigeria cultural values and norms. It
is recommended that the Nigerian films censor commission should scrutinise
films before they are sent out for viewing by the larger audience while script
writers and directors should always have at the back of their minds that
Nigeria cultural heritage and national unity should be foremost on their minds
when they are writing any script.