ABSTRACT
The study examines the role of radio in mobilizing
electorates for the 2015 general elections with
a particular focus on Ogbia Local
Government of Balyesa. Several
efforts and empirical research have shown that mass media most especially radio plays
a significant role in educating, enlightening, sensitizing and general
mobilization of electorate for political development. Radio is the most effective channels
of political education because it offers signal to every nooks and crannies of
society and it is very rich in educating, enlightening, mobilizing the
electorates for political participation. Survey research method was adopted
coupled with 100 copies of questionnaire that were printed and administered to
the respondents within Ogbia
Local Government of Balyesa and
out of 100 copies that were administered 90 copies were returned. Therefore,
the data were analyzed by using table, frequency and percentage method. It is
recommended that journalists
should see their role in community especially during election as vital which
they must not toy with while government should provide more freedom and
security for the press to act without fair or favour.
