ABSTRACT
This study examined the impact of deregulation of
broadcasting media on the people of Boripe Local government area of Osun state.
With the privatization and deregulation of broadcast industry in Nigeria by the
then Head of State, General Ibrahim Babangida regime in 1992 in order to allow
private participation in broadcast media which was dominated, control and
exclusively for government. Survey research method was adopted and
questionnaires were administered to the selected respondents residing in Boripe
local government area of Osun State. Findings shown that the main gains of
deregulation is multiple access to broadcast channels by Nigerians, high level
of watchdog on government and more objectives information about government that
public media cannot taunt. Researcher recommends that for the industry to
strive well and contribute meaningfully to national development, government
must not unnecessarily interfere with its operations. In other words, all
attempts to officially censor or gag the media must be discouraged.