ABSTRACT
This
study examines the contribution of NTA in improving rural health care services
in Awo community. Survey research method was used with questionnaire as data
collection instrument in carrying out this research. The sample size of 360
respondents across the local government area were used. Descriptive statistics
were in analysing the data collected. The findings showed that NTA play notable
roles in improving rural health care services by informing the government on
the poor state of health services on Awo community as noted by 27.8% of
respondents sensitizing, the rural populace. This research therefore builds its
foundation on the affirmation of the agenda setting theory which shows the
ability of the media to sensitize the audience on the existence of some
diseases and mobilizing them towards accepting some decisions or strategies
that will help to improve the general health of the rural dwellers. This
research thereby recommends that government should \regularly sponsor health
programmes in N.T.A. The government should provide infrastructural facilities
such as good roads, electricity, and telecommunications and also government
should improve literacy level of rural dwellers in order for them to
participate on health programmes.