ABSTRACT
The paper examines the contributions of the
emerging technology and platforms such as the internet, teleprompter, GSM,
Social media, streaming among other on the media production and distribution
particularly in TV Continental (TVC) in consonance with Technological
Determinism and Diffusion
of Innovation Theories. Survey research method was adopted as a quantitative research
method with questionnaire used to elicit data from the 150 respondents selected
from TVC through simple random sampling technique while the data collected was
analyzed using frequency and percentage method. Findings
showed that news gathering and dissemination, photo editing, video editing,
commercial jingles, cartoons and animations are some of the areas in which the
ICTs have been felt in TVC and journalism generally. Also, the findings showed
that modern communication technologies have made journalism practice more
lively and interactive and more effective. It is recommended that media practitioners should not
see Information and Communication Technology as evil but rather as a blessing
to journalism while journalists and other staffs be train and retrain to meet
up with the emerging technology and platforms.
