ABSTRACT
On yearly
basis, Universities, Polytechnics, Media colleges, and Institutes are
graduating students hopefully to work in form of the media but the reverse
appears to the case among the students particularly female ones who prefer
other careers. This opinion requires the empirical studies to establish its
real position; it is this notion that this paper examines the attitude and
perception of female mass communication students of Kwara State University,
Malete towards chosen journalism or its related arms like public relations as a
career. The research was anchored on individual difference and perception
theory. Survey research method was adopted while questions were administered to
the respondents within the institution were drawn using multistage sampling
procedure from 100-400 level. The data collected were analyzed and interpreted
using descriptive statistics (frequency percentage and tables). Findings show
that majority of the respondents did not wish to practice journalism
despite the years spent in learning, stressing that journalism is
time-consuming job with no time for husband and children coupled with discrimination
and other hazards attached to it especially during election, crisis etc.
although some still believe that they can practice as either freelance or just
as broadcasters. The research recommended that Media houses should make it as a
point of duty to employ more of the female Journalists just like they employ
the male Journalists. Men who are opportune to marry female Journalists should
encourage them to practice their profession as this will broaden their horizon
and also help the family to be current on things happening in the world while
salaries of working Journalists should be increased so as to motivate and
change the Negative Attitude of Female Mass Communication Students Towards
Journalism A Career To Positive on one.
