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INFLUENCE OF OUTSIDE BROADCASTING VAN (OB-LINK) ON NTA AND AIT TELEVISION COVERAGE OF LIVE POLITICAL ACTIVITIES

ABSTRACT
The research examined the role of outside broadcasting van (ob-link) on the television coverage of live political activities (A case study of NTA and AIT). It is safe to conclude that such technique brings political activities to the people as it is happen. It reduced the amount of information the gatekeepers can keep. On the other hand, many events that are given live coverage through OB-Link does merit it, but were transmitted in favour of the top political office holders such as: marriage, birthday, funeral and many more. Survey research method was adopted coupled with 100 copies of questionnaires that were administered to the respondents within NTA and AIT Lagos of which 90 copies were returned. It is recommended that media planners and top media management team should try not to abuse the OB-Van in favour political gladiators. Also, training should be organized for staff regularly on how to discharge their duties during outside transmission. Outside Broadcasting equipment should be should be upgrade, maintain to prevent breaking down or mal-functioning of equipment.

                                                    

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