ABSTRACT
This
research examined the impact of social media in local government administration
in Nigeria with Osogbo local government as a case study. The research method
adopted for this research was survey in which one hundred and fifty
questionnaires were administered to the respondents within Osogbo local
government secretariat and community while 130 copies of questionnaire were
returned. Without doubt, social media have revolutionalized the practice and
performance of Public relations at all level particularly with the recent
introduction in the local government administration in Nigeria. However,
despite the fact that social media have been in our society in about a decade
it is yet to be fully appreciated and completely integrated as one of the core
channels of information within the local government. It is recommended that if
the Information Department of the local government is fully equipped with
personnel and materials, it will go a long way in integrating social media into
local government activities.