ABSTRACT The research examines the attitude of University of Lagos students towards online shopping with case study of Jumia, Konga and Ol...
Showing posts with label Marketing Project Topics. Show all posts
Showing posts with label Marketing Project Topics. Show all posts
PORTRAYAL OF WOMEN IN ADVERTISING CAMPAIGN
ABSTRACT The research examined how women are portrayed in advertising campaign especially in this century. Images or representations of...
INFLUENCE OF INTEGRATED MARKETING COMMUNICATION (IMC) ON BRANDING
ABSTRACT This research examined the influence of integrated marketing communication on brand building. with a focus on transition of Zain...
UNILAG STUDENTS ATTITUDE TOWARDS SPONSORED ADVERTISEMENT ON FACEBOOK
ABSTRACT Big, Small and Medium Enterprises and individuals are now promoting their products and services on online inlcudin...
PERCEPTION OF KWARA STATE UNIVERSITY STUDENTS TOWARDS SPONSORED FACEBOOK ADVERTISEMENT
ABSTRACT Big, Small and Medium Enterprises and individuals are now promoting their products and services on online inlcud...
INFLUENCE OF PACKAGING ON CONSUMERS PURCHASE OF PRODUCTS AND SERVICES (A STUDY OF INDONMIE NOODLES)
ABSTRACT The significance of product packaging in the sale and durability of product cannot be overemphasized in this competitive market....
TELEVISION ADVERTISEMENT AND GUINNESS STOUT BUYING HABITS AMONG IKEJA RESIDENTS
ABSTRACT The audio-visual nature of television placed it above most of the advertising platforms in terms of creating lasting impression ...
AUDIENCE PERCEPTION OF FACEBOOK AS MARKETING MEDIUM WITH A STUDY OF MADONA UNIVERSITY STUDENTS.
ABSTRACT Big, Small and Medium Enterprises and individuals are now promoting their products and services on online includi...
PROSPECTS AND PROBLEMS OF PRIVATE MEDIA MANAGEMENT IN NIGERIA: (A case study of Africa Independent Television (AIT)
ABSTRACT Management is core to every organization who is aiming at succeed whether or public organization to include media organizati...
INFLUENCE OF BILLBOARD ADVERTISEMENT IN BUYING PRODUCTS AND SERVICES AMONG PEDESTRIANS IN LAGOS CITY
ABSTRACT The research explored the influence of billboard advertisement in buying products and services among pedestrians in Lagos city...
ROLE OF MASS MEDIA IN SUPPORTING PRESIDENT MUHAMMADU BUHARI FIGHT AGAINST CORRUPTION IN NIGERIA
ABSTRACT Campaign against corruption has been one of the focuses of President Muhammadu Buhari since the assumption of office in May 29,...
IMPACT OF RADIO POLITICAL ADVERTISING ON THE VOTING BEHAVIOUR OF THE RURALITES DURING ELECTIONS
ABSTRACT It is obvious that the last half of the twenty first century witnessed a rival of radical political change that has swept acros...
IMPACT OF PHYSICAL DISTRIBUTION CHANNELS IN MARKETING OF AGRICULTURAL PRODUCE (A Study of Boki local government Area, Cross River State)
ABSTRACT Physical distribution channels has created a created a great impact by bridging the gap between the producers and the final cons...
IMPACT OF ADVERTISING ON THE MARKETING OF GLOBAL SYSTEM FOR MOBILE (GSM) IN OSUN STATE
ABSTRACT The study examined the impact of advertising on the marketing of global system for mobile (GSM) in Osun State: An Appraisal of E...
INFLUENCE OF BILLBOARD ADVERTISEMENT IN BUYING PRODUCTS AND SERVICES AMONG PEDESTRIANS IN LAGOS CITY
ABSTRACT The research examines the influence of billboard advertisement in promoting Lux Soap on pedestrians in Lagos metropolis. ...
BRANDING AS A TOOL FOR INCREASING SALES VOLUME OF A BUSINESS ORGANIZATION: (A CASE STUDY OF CADBURY NIGERIA PLC, LAGOS STATE)
ABSTRACT The paper examined branding as a tool for increasing sales volume of a business organization with a study of Cadbury Nigeria Pl...
IMPACT OF TELEVISION ADVERTISING ON THE POPULARITY OF MTN NETWORK AMONG STUDENTS OF UNIVERSITY OF UYO
ABSTRACT The study appraised the impact of television advertising on the popularity of MTN network among University of Uyo students. With...
INFLUENCE OF TELEVISION ADVERTISING ON CONSUMERS BUYING HABITS OF CIGARETTES IN NIGERIA
ABSTRACT The research examines the influence of television advertising on consumers buying habits of cigarettes in Nigeria with a case s...
ATTITUDE AND PERCEPTION OF PEOPLE IN LAGOS METROPOLIS TOWARDS TRANSIT ADVERTISEMENT
ABSTRACT Advertising campaign through moving objects has long been in existence and become more very popular in this era of digital pr...
PERCEPTION OF UNILAG STUDENTS TOWARDS SOCIAL MEDIA AS MARKETING TOOLS
Abstract The main aim of this study was to investigate the perception of UNILAG students towards social media as marketing tools: An a...
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ABSTRACT This research work focuses on the “Influence of Electronic Media on the Voting Patterns of Electorate in Nigeria”, A Case Study...
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ABSTRACT The research examined the Influence of Abule Oloke Merin audio drama in educating youths on HIV/AIDS and sex with a case s...
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CHAPTER ONE 1.0 Introduction 1.1 Background to the Study In the age of Information and Communication Technology (ICT), th...
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ABSTRACT Cultism activities have turn most of the school into citadel of violence as many lives and property have lost and damaged. Reali...
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ABSTRACT This study “Role of Public Relations on Gender Conflict Resolution. (A Study of First Bank Nigeria Plc, Emene Branch), seeks to...
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PROPOSAL / CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND TO THE STUDY Befo...
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CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND TO THE STUDY In Nigeria today, many people believe in listening to electronic me...
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ABSTRACT Advertisement remains a special tool in the hand of manufacturers to make it products acceptable, adopted and yield them return...
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ABSTRACT The research that examined and perceived the influence of Smartphone usage on the Academic Performance of University Students a ...
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CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND TO THE STUDY Terrorism is the exercise of violence or the threat of violence again...